Creating a good strategy isn’t easy because it isn’t obvious. It requires both creativity and logic to create one. Recognising a good strategy is now easier with this actionable guide. Look for these “Four Facets of a Good Strategy”:
- Being clear on what challenge the strategy needs to tackle,
- Creating a solution to tackle the challenge,
- Being able to execute the strategy,
- Being able to make money with the strategy.
I realised while I was preparing these that a strategy can be evaluated as a means to an end without assessing what those means and ends are. However, strategies that earn money while harming people or our planet are not what I consider ‘good’. So I have added a additional criterion, which is that a good strategy should be ethical and not exploit people or our planet.
More details on each of these four facets can be found in the document below. Feel free to use it for your strategy. If you find it useful or would like to discuss it in more detail, please let me know.
© Veridia Consulting, 2024
