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If there’s no “how” it’s not a strategy

If there’s no “how” it’s not a strategy

by admin on 15 June 2020 with No Comments

What do you look for in a company’s strategy to decide if it is a good investment of your time or money? I promised to share my second-favourite test of a good strategy, so here it is: If there’s no … Read More

Strategy build, communicate, grow
My favourite test of a good strategy

My favourite test of a good strategy

by admin on 11 June 2020 with No Comments

When you are updating your company strategy, how do you know if your new strategy is a good one? There are many tests for good strategy, and this is my favourite one: When a strategy is clear and purposeful, you … Read More

Strategy build, communicate, grow
Insights from #DIGTRA

Insights from #DIGTRA

by admin on 9 June 2020 with No Comments

I’m attending #DIGTRA, the online digital transformation conference. Here are some quick insights that I have gained from the presentations. On empathy One of the common themes in the talks is connecting with people and understanding where they’re coming from, … Read More

Digital transformation communicate, digital, transform
Do large companies have the same strategy? (Part 2)

Do large companies have the same strategy? (Part 2)

by admin on 31 August 2017 with No Comments

We discussed in Part 1 that large companies’ strategy statements all sound the same.  Let’s see if companies’ actual strategies are as similar by comparing two premium car manufacturers: Daimler and BMW.  What differentiates Daimler’s strategy from BMW’s? We will … Read More

Strategy communicate, grow
Do large companies have the same strategy? (Part 1)

Do large companies have the same strategy? (Part 1)

by admin on 15 August 2017 with No Comments

By the time a large company has finished its strategic planning cycle, it ends up with strategy statements that could apply to any company. The same phrases show up every time.  Why is that?  Do great minds think alike, are … Read More

Strategy communicate, grow
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